Newsweek recognizes Dell for third year in a row on its Green Rankings.
Dell is honored to earn the number five slot in the United States and the 25th spot globally on the annual Newsweek Green Rankings for 2011.
This is the third year Dell is recognized as one of the top five Greenest Companies in America by Newsweek (view the complete U.S. list here). This consistent recognition is in step with our continuous efforts as leaders in the industry in important environmental priorities, including e-waste, data center efficiency and supply chain practices.
Technology Equipment and Information Technology Services companies accounted for 6 of the top 10 greenest U.S. companies on the Newsweek Green Rankings for 2011 and Newsweek points to the significance of tech companies that are eco savvy in their own operations as well as in interactions with customers.
For example, Newsweek recognized Dell for our innovations in packaging and our initiative to track the carbon footprints of individual products, in order to reduce them in the future. Dell was also recognized by Newsweek for providing easy ways for its customers to be green, notably through Dell™ Reconnect — our way for customers to recycle old computers and products, by returning them to a Goodwill® store for refurbishment, reuse or recycling.
Newsweek also noted Dell is right on track with its goal for a 99 percent rate of recycling and reuse by 2012, after reporting a recycle and reuse rate of 95.7 for the fiscal year of 2011. More information around our progress to goals is available in our 2011 Corporate Responsibility Report download.
Dell garnered the highest score in the Environmental Management category of the overall Green Score, among U.S. Technology Equipment and Information Technology Services companies. According to Newsweek, this score is an assessment of how a company manages its environmental footprint, including the quality of a company's environmental policies, programs, targets and initiatives on the basis of company operations, suppliers and contractors, as well as products and services.
Full information on Dell's Green Score is available From Newsweek on its website.
The Dell story behind this ranking is what is truly important and it continues to develop from year to year. Dell's responsibility story starts with our customers who strive to be greener and in turn inspire us to continually find better ways to help customers achieve more.
About the Ranking
The Newsweek Green Rankings grade the largest publicly traded companies in America (the U.S. 500 list) and worldwide (the Global 500 list) — as measured by revenue, market capitalization and number of employees — on their environmental performance, policies and reputation as environmentally responsible companies.
Newsweek partnered with environmental research providers Trucost and Sustainalytics to assemble a 'Green Score' for each company. According to Newsweek, that score is based on these three components, which were revised in 2011 from previous year’s:
- Environmental Impact — based on data compiled by Trucost
- Environmental Management — based on an analysis of companies tracked in Sustainalytics' Global Platform
- Environmental Disclosure Score — evaluates the breadth and quality of company environmental reporting of their material impacts, as determined by Trucost, as well as company involvement in key transparency initiatives such as the Global Reporting Initiative and Carbon Disclosure Project, as tracked by Sustainalytics.
Changes in 2011
In 2011, the global Green Rankings list expanded from 100 to 500 companies, many of which are from emerging markets, such as China, India and Brazil.
To reflect trends in the sustainability arena, Newsweek introduced the disclosure score in place of the reputation score used in previous years.
Finally, Newsweek notes it improved its methodology to increase the transparency of the ranking calculation.
Full information on these changes is provided is available from Newsweek on its Web site.
