Events and Webcasts

Are you looking to gain a competitive advantage?

Are you looking to gain a competitive advantage?

Today's current economic environment has witnessed a new set of challenges for small and medium-sized organization. Success will no longer come from riding the wave of a surging economy and a fresh, dynamic approach is essential to ensure you and your organization continue to prosper. Successful businesses are also harnessing emerging technologies to gain competitive advantage.

Dell Business Leader Forum is your opportunity to hear new perspectives and provides expert guidance directly to small and midsized businesses to help them "do more". Covering areas such as the emergence of social media, customer relationship management (CRM) and technology updates to leverage success, Dell Business Leader Forum will deliver insights and innovative solutions.

What's in store?

> Build your business with Google
> Technology efficiency with Dell
> Getting the most out of social media
> Q&A for your business

Dates and locations:

> MELBOURNE — Thursday, 22nd March
> SYDNEY — Tuesday, 27th March

Agenda Description

Session 1: Build your business with Google
Making online marketing work for your business
Google has revolutionized marketing and advertising by making complex tools available to businesses of all sizes. With such powerful, immediate and convenient marketing tools at your fingertips, it is important to understand how to harness such technologies effectively and profitably.

register now
to learn how to maximize your business’ online marketing potential. In this session, we will cover established and new online marketing tools — including a run-down of Google+.

Session 2: Technology efficiency with Dell
Help enable your business to grow and thrive.
Are you looking toward technology to help you differentiate from your competition?
Join Dell for a sneak preview of the latest developments in mobility and enterprise solutions, and how embracing the next wave of technology could unlock efficiencies and differentiation in your business.

In this session, we’ll discuss the move from desktop to mobile computing, as well as the "consumerization" of IT used in business environments: devices originally designed for consumer markets being accepted for business use. We will also cover how innovations in IT solutions can be used by business to streamline operations and gain efficiencies.

Session 3: Fully engaged: Making the most of social media
Capture growth opportunities in today’s online landscape
With the growing popularity of social media, the web is now the next frontier. To capture the growth opportunities in today’s online landscape, you need to interact more innovatively with your customers via social media.

Get engaged and get the most out of social media. Hear from Dell SMaC (Social Media and Community) Program leads in this interactive seminar to learn more how to gain that competitive advantage for your business:

  • Gain from the Dell social media experience
  • Discover how to build your social media marketing capabilities
  • Learn ways to capture new business opportunities from social media marketing

Register now